Category Archives: Art & Design

The supertall skyscrapers boom is out of control

We’re gonna need a bigger earth.

In 2008, developers around the world built a grand total of four “supertall” skyscrapers, a term that refers to buildings that shoot 1,000 feet or more into the air. Fast forward 10 years later, and that number has more than quadrupled. In 2018, developers built more tall buildings than any other year in history–a grand total of 18.

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Brand Identity for Emma Wood by Gabby LordEmma Wood is a weaver,…


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord


Brand Identity for Emma Wood by Gabby Lord

Brand Identity for Emma Wood by Gabby Lord

Emma Wood is a weaver, designer, teacher and unapologetically monochrome. These two words “unapologetically monochrome” are what Emma used to describe her AW19/20 textile range, which later became the foundation for a complete rebrand. Based in Berlin, each of her collections is carefully designed, working with some of Britain’s best wool textile manufacturers to produce the highest quality Merino Lambswool cloth.

Constantly pushing weaving as a discipline, Emma required her brand strategy to reflect the fact her craft is further-reaching than just yarn and fabric. The result was an identity solely inspired by the gadgets and trinkets in her tiny (yet mighty!) studio in Neukölln, with a brand mark that loosely references the treadling sequences and table loom drafts used in weaving.

Brand strategy, design and art direction Gabby Lord
Photography Marcus Nyberg